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ITC Bingo Laucnhes New TVC For IPL – ‘Match Start Bingo! Start’

Snacking enhances everyday moments and cricket fans love to munch on something while they are watching their favourite sport. ITC Bingo! is the preferred snacking choice of millions of Indians, elevating their experience while they are glued to their...

Ranveer Singh Finds ‘Achha Aloo’ For ITC Bingo

Bingo!, the popular snacking brand from ITC Ltd. has launched a new campaign for its potato chips category. The campaign features actor Ranveer Singh. Everything that makes its way into a pack of Bingo! chips is made from  fine...

Pratibha Advertising Implements Edge1 Software For OOH Advertising

Edge1, the leading out-of-home (OOH) software for media owners proudly announces the implementation of Edge1 software in Pratibha Advertising, Bihar’s leading outdoor advertising company. From the implementation, Pratibha is able to manage all its outdoor media inventory, leads, campaigns, operations,...

Amul Brings Back It’s Classic 90s Advertisement During The Ramayan & Mahabharat On DD

On popular demand, Amul brought back a few of its old, popular ads from the 90s during the Ramayan & Mahabharat retelecast on Doordarshan. The move invoked a wave of nostalgia among Indian viewers who are currently observing a...

5 Lessons From China That Brands In India Can Leverage: WPP

While the world is going through the Covid-19 havoc, WPP plc releases its point of view on "COVID-19 – INDIA’S SENTIMENT & IMPACT ON BRANDS." Headquartered in WPP plc are a leading multinational communication, advertising, public relations, technology, and...

Panic Buying Soars: 80-100% Surge In Sales Of bigbasket & Grofers

Fear of a complete lockdown has lead consumers to panic buying, so much so that online grocery players are recording double sales. Leading brands in the category like Bigbasket and Grofers have recorded an 80-100% surge in sales. Mumbai,...

Vidmate names Ventes Avenues as its Exclusive Sales Partner in India

VidMate, a free video downloader app has appointed Ventes Avenues as its exclusive sales partner for India to look after VidMate in-app advertising inventory in India. VidMate currently has 180 Million MAU and 40 Million DAU in India. VidMate’s USP...

Sunrisers Hyderabad Ropes in JK Lakshmi Cement As Title Sponsor for IPL Season 13

The year has just started and new tie-ups have already started. Sunrisers Hyderabad has roped in JK Lakshmi Cement Ltd, a leading cement company in the country, as its Title Sponsors of IPL Season 13. Both JK Lakshmi Cement...

Times OOH establishes strong foothold in Delhi with Train Branding Media on Pink Line

Delhi Metro is the largest and busiest metro in India with more than 285 stations, spanning 391 kilometres, across Delhi, Gurgaon and Noida. Of this, Times OOH has won the train wrap media rights at Pink line with its...

Advertising In Magazines Was Highest In June: TAM AdEx

Magazines had always been one of the most important sources of advertisements. However, in recent times, we have been seeing a decline in advertising volumes in magazines. According to the reports of TAM AdEx advertising volumes in magazines have...

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