Trends

NIVEA, the World’s No. 1 Skincare Brand, has partnered with Zomato and Swiggyin multiple cities of India to ensure safe home deliveries of essential hygiene products, directly to the consumers’ doorstep in 60-90 minutes. As a trusted skincare brand,...

In a bid to offer unmatched video-on-demand content, Dish TV India Limited, India’s leading DTH Company, has announced its partnership with MX Player that recently emerged as India’s #1 entertainment app of 2019 as per the annual FICCI Report....

Ola, India’s leading mobility platform and one of the world’s largest ride-hailing companies, today rolled out its service in Delhi in partnership with Delhi State Government’s health department to bolster the capital’s ambulance network. The Company’s fleet will be...

YouGov released a survey on the apps used during the lockdown. The survey runs among 1000 respondents from 14th- 17th April reveals that despite the lockdown and strict norms around social distancing, 52% of urban Indians are stepping out...

A delivery guy from food tech startup BOX8, who recently delivered pizza to 72 houses in South Delhi's Malviya Nagar, tested positive for Covid-19. After this, all families wherein he had delivered pizza, have been home quarantined as a...

Tupperware, a conscientious global premium homeware brand based out of Orlando, US, celebrates the spirit of ‘Care for Food’ in the month of April every year. The initiative intends to create awareness regarding food preservation and inspires the public...

On popular demand, Amul brought back a few of its old, popular ads from the 90s during the Ramayan & Mahabharat retelecast on Doordarshan. The move invoked a wave of nostalgia among Indian viewers who are currently observing a...

While the world is going through the Covid-19 havoc, WPP plc releases its point of view on "COVID-19 – INDIA’S SENTIMENT & IMPACT ON BRANDS." Headquartered in WPP plc are a leading multinational communication, advertising, public relations, technology, and...

Out Of Home marketing has always been a great tool for all the fields out there. Be it the film industry or the business market, OOH has always proved itself to be a great asset. This time, even political...

Brands have always prioritized the attention of their consumers. They have always come up with all the innovation in the world to grab as much attention as they can. On that note, let's talk about the recent trend of...